Eight tips from my presentation to small business owners today. It was sponsored by the NFL in alignment with the South Florida Super Bowl XLIV.
1. No matter where you are or what you are doing, you are your brand! Act and dress accordingly at all times.
2. Learn how to set yourself apart to be favorably remembered.
3. Be consistent. Use the same language, colors, themes “voice” everywhere: business cards, web, print, etc.
4. Always give more value than what is expected of you.
5. Take personal responsibility for everything your company represents.
6. Be mindful of what people think when they simply hear or read your name.
7. Keep commitments and don’t over promise.
8. Remember everyone is a possible customer, employee or vendor – if not, they know someone that could be!
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Great points.
ReplyDeleteI am doing my best to accomplish all eight.
Can I print them out and put them on my wall?
Tim
Are you able to make a 30-45 minute presentation to a civic organization - comprised primarily of business owners? Thank you, John
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